Building a better customer relationship

Support Key

The key to running a successful business relies on a lot of factors, but one can argue that the most important factor  determining the growth of a business is the relationship, the business maintains with its customers.

Here are a few ways that help you to build a better relationship with your customers and clients!

Search Engine Optimization Techniques That Will Increase Your Website Traffic-Part 2

If you read our blog last month, you would have a basic idea on how to increase your website traffic. If you haven’t read it yet, take a quick glance over here!

Now that you have read the first post, here are a few more ways in which Search Engine Optimization can help in increasing your website conversion!


Search Engine Optimization Techniques That Will Increase Your Website Traffic - Part 1









Everyday, millions of people use the internet and a lot of them may be looking for content that is probably available in your website! But how will they know where to look for your site? Thousands of websites may host the same content as your website. How can you make your website stand out in the crowd? How can you make your website be the first result after a Google search? This is where search engine optimization comes in handy! You can maximize your website traffic by following a few simple search engine optimization techniques such as these:


Capitalize On the New Instagram Algorithm to Expand Your Brand Identity











You are probably wondering about the new Instagram algorithm and what it means for marketing your brand to the public. The  biggest change in the new algorithm is the way your posts are viewed by your followers. The posts no longer appear on your followers’ feed in chronological order (like the 2016 algorithm). They appear based on the amount of interaction your followers have with you and a few more factors. If you play your cards right, your brand could reach large masses in no time. Here are a few ways to expand your brand identity:


Posting at the right time

Owners of business accounts have the advantage of knowing a lot about their followers in terms of age group, city, gender and the most important factor- the time at which most followers are most active.

Why You Should Work for a Small Business

Though large corporations might seem as though they dominate the workforce, small businesses continue to hold their own. As of this year, there are more than 30 million small businesses that employ nearly 48% of all private sector U.S. workers. What's an even more encouraging statistic, however, is that 84% of employees who work for small businesses are happy in their roles, as per the 2017 Aflac Small Business Happiness Report.


If you're in the market for a new job, it pays to consider applying to work for a small business, as opposed to a major corporate entity. Here are just a few reasons why.

Why Purchased Email Lists Are A Huge No-no For Marketers

Why Purchased Email Lists Are A Huge No-no For Marketers

Nothing is more important to the success of your email marketing campaigns than your list of subscribers. The success of your marketing initiatives, not to mention your business, depends on an interested and engaged list.Many are tempted to hurry along list building efforts by purchasing an email list, but giving in to that moment of temptation can lead to poor email results and possibly damage your mailing reputation for a long, long time.

Here are some of the reasons why purchased lists are a huge no-no for email marketing.

Artificial Intelligence (AI) - Your Business on Google Search is Changing

Google has traditionally run a match game when delivering content to users. It searches for web pages and articles that have keywords that match the user's search terms or that are similar to them.
Google has improved its algorithm over time, but it still relies on keywords and other indicators in the text to match up content with search terms.

Deadline for using Gmail on Win XP and Vista

If you are a Windows XP or Windows Vista user, you need to act soon. Google has confirmed that Gmail will stop working on Chrome Browser version 53 and below, starting February 8, 2017. This means that users who are still using Windows XP and Windows Vista desktops and laptops will not be able to use the emailing platform by Google, if they are using Chrome Browser. 

New Yorker Starts a Coaching Business in Silicon Valley

Silcion Valley can be a difficult place to relocate to. Starting a small business in welathy Silicon Valley can be challenging and intimidating as well. Coaching can be a lucrative small business for a person thinking of a second career.

Solar Consultants - Much Needed Service in Silicon Valleys

When John Cimino and Tim Muller met recently in a coffee shop, they decided to start a small business. They are childhood friends and had known each other for a long time. Tim Muller was in the restaurant business previously, running the famous Lou's Village in San Jose that everybody loved to hang out. He was a well known icon in the community like John Cimino who was well know in the education circles managing multi-million dollar educational construction sites in Silicon Valley.

Is Becoming a Member of a Trade Association Necessary?

Trade Association

As a small business owner it is a good idea to join a trade association to learn more about your industry on an ongoing basis. Commercial cleaning business can be a lucrative small business. In the United States, the trade association for the industrial cleaning business is Restoration Industry Association -